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News

PhaseOne 2006 News

PhaseOne staff member attends photography workshop
SUNBURY — Tom Forney of PhaseOne Marketing & Design attended a photography workshop conducted by Rich Russo in Chesapeake City, MD in February.

The three-day workshop included lighting techniques, composition, posing, photography tools and Photoshop’s role in digital photography.

Forney, who has been with PhaseOne since its opening in 1983, performs the in-house photography services for both PhaseOne and AdOne Advertising Specialties.

Rich Russo is a professional photographer who owns the studio, Rich Russo Photography.

PhaseOne is a marketing and design firm in Sunbury, PA that specializes in print and web advertising for regional, national and international clients. For more information, call 570-286-1111.




PhaseOne awarded bid for Destination Guide
SUNBURY — PhaseOne Marketing & Design of Sunbury was awarded the Valleys of the Susquehanna Destination Guide in January. Five other design agencies also bid on the project.

The Destination Guide is a new marketing project targeting empty nesters and couples. It will be an eight-section guide detailing tourism opportunities in the central and northcentral regions of the state. PhaseOne will be designing and executing the entire project. The finished Destination Guide, due out in April, will be distributed throughout Pennsylvania and other states to attract visitors to our area.

The Valleys of the Susquehanna is a regional group encompassing six area visitors bureaus and the 10 counties they represent.

PhaseOne is a marketing and design firm that caters to the advertising needs of regional, national and international clients. With extensive in-house design capabilities and technology, they offer print, web and interactive media marketing solutions tailored to each client's specific needs.

For more information call 570-286-1111.




PhaseOne staff member attends photography workshop
SUNBURY — Tom Forney of PhaseOne Marketing & Design attended a photography workshop conducted by Rich Russo in Chesapeake City, MD in February.

The three-day workshop included lighting techniques, composition, posing, photography tools and Photoshop’s role in digital photography.

Forney, who has been with PhaseOne since its opening in 1983, performs the in-house photography services for both PhaseOne and AdOne Advertising Specialties.

Rich Russo is a professional photographer who owns the studio, Rich Russo Photography.

PhaseOne is a marketing and design firm in Sunbury, PA that specializes in print and web advertising for regional, national and international clients. For more information call 570-286-1111.




Design firm completes bank’s corporate package
SUNBURY — PhaseOne Marketing & Design of Sunbury designed and completed a corporate package for West Milton State Bank and won the bid for the bank’s annual report.

The corporate package is an innovative pocket folder with 10 stepped slits containing color-coded tri-fold brochures explaining banking products and services available through West Milton State Bank. The folder and inserts work together to create a professional, cohesive image that will also be reflected in the annual report.

The annual report is a 24-page plus cover printed piece that will highlight the fiscal year’s financial data and West Milton State Bank’s commitment to the communities it serves. PhaseOne will be designing the project as well as supplying photography, copywriting and print management services.

West Milton State Bank is a locally owned financial institution with branches in West Milton, Mifflinburg, Lewisburg, Watsontown and Beaver Springs. Visit the bank online at www.westmiltonstatebank.com.

PhaseOne is a marketing and design firm that caters to the advertising needs of regional, national and international clients. With extensive in-house design capabilities and technology, they offer print, web and interactive media marketing solutions tailored to each client's specific needs. For more information call 570-286-1111.




PhaseOne recognized by Pennsylvania Business Central
SUNBURY — In January PhaseOne Marketing & Design was nominated as one of the Top 100 Businesses by Pennsylvania Business Central, a bi-weekly business newspaper that covers 16 counties in central and western Pennsylvania.

They received a plaque in recognition of their outstanding service and contributions to the business community.

PhaseOne is a marketing and design firm that caters to the advertising needs of regional, national and international clients. With extensive in-house design capabilities and technology, they offer print, web and interactive media marketing solutions tailored to each client's specific needs.

For more information, visit PhaseOne and AdOne call 570-286-1111.




PhaseOne, AdOne name new president
SUNBURY — In November PhaseOne Marketing & Design and AdOne Advertising Specialties named a new president for the first time in the company’s 22-year history. Larry Underkoffler, founder and president of both companies, passed the title to his son, Greg, who has been acting Vice President for eight years.

Greg began working with his father at PhaseOne while he was still in school and his involvement with the company grew until he assumed control of the day-to-day operations of both PhaseOne and AdOne when Larry semi-retired.

As president, Greg plans to continue to grow both PhaseOne and AdOne’s services and client-bases. He is looking forward to cultivating relationships with more nationally and internationally based clients like current customers Wood-Mode, Playworld Systems, Zyvax, Inc. and the merchants of the British Virgin Islands.

PhaseOne is a marketing and design firm that caters to the advertising needs of regional, national and international clients. With extensive in-house design capabilities and technology, they offer print, web and interactive media marketing solutions tailored to each client's specific needs.

AdOne is an advertising specialties company that offers clients access to tens of thousands of promotional items through an extensive dealer network. Their in-house custom embroidery capabilities enable AdOne to personalize softgoods with fast turn times and high quality results.

For more information, visit PhaseOne and AdOne call 570-286-1111.




PhaseOne designs Chorale’s marketing projects
SUNBURY, Pa. — PhaseOne Marketing & Design of Sunbury recently worked with the Susquehanna Valley Chorale to design and produce a series of concert promotional pieces.

PhaseOne created the Chorale’s annual tri-fold brochure. The brochure, featuring a stylish die-cut, offers information about the upcoming concert season. In addition to the brochure, PhaseOne designed promotional posters and newspaper ads for the SVC’s fall concert.

PhaseOne also designed the quarterly newsletter and fall concert program for the Chorale. All pieces use an elegant, classical design that will be used on upcoming promotional pieces for the rest of the Chorale’s concert season.

The Susquehanna Valley Chorale performed their Ceremony of Psalms concert on October 30. Their upcoming Christmas Joy program will feature the music of Ralph Vaughan Williams on December 17 and 18 at the Zion Lutheran Church in Sunbury.

PhaseOne is a full-service marketing and design agency that works with regional, national, and international clients. With extensive in-house design capabilities and technology, they offer print, web, and interactive media marketing solutions tailored to each client's specific needs. For more information, visit them online at www.phase-one.com or call 570-286-1111.



PhaseOne develops print materials for Albright Care Services
SUNBURY — PhaseOne Marketing & Design of Sunbury was awarded a major print project by Albright Care Services (ACS) of Lewisburg. Out of six ad agency bids, ACS chose PhaseOne to design and execute two comprehensive packets of information for prospective residents, detailing the services, options, and amenities for RiverWoods Senior Living Community in Lewisburg and Normandie Ridge Senior Living Community in York.

PhaseOne designed two complimentary pocket folders with stepped insert sheets customized to each facility. Also included with the project are updates of both facilities’ four-page admission applications and new dining coupons offering a free meal for two at the RiverWoods or Normandie Ridge restaurants.

The packets include detailed campus maps, information on the levels of care and service, as well as on-site amenities and recreation opportunities. The folders and their inserts are designed with complimentary color schemes and use photography taken by PhaseOne at both locations.

ACS also decided to develop an apparel program for both locations with PhaseOne’s sister company, AdOne Advertising Specialties. The program will feature corporate apparel and specialty items personalized with the RiverWoods and Normandie Ridge logos.

Albright Care Services is a not-for-profit corporation specializing in senior care. ACS is the parent company of RiverWoods and Normandie Ridge. Both campuses offer a full continuum of care including residential living, assisted living and skilled nursing care. Other entities of Albright Care Services include Albright Community Services, Albright At Home and Albright Life Learning Institute.

PhaseOne is a full-service marketing and design agency that works with regional, national, and international clients. With extensive in-house design capabilities and technology, they offer print, web, and interactive media marketing solutions tailored to each client's specific needs. For more information, visit them online at www.phase-one.com or call 570-286-1111.




Staff attends paper seminar
LANCASTER — PhaseOne staff members recently attended a seminar hosted by Finch Paper and Ris the Paper House in Lancaster.

The seminar educated attendees about printing and design techniques for uncoated paper. Rob Deluke, graphic resources manageer for Finch Paper, reviewed technical, creative, and production issues that occur daily when it comes to choosing paper stock for advertising projects.

All members in attendance received creative samples of uncoated paper stock illustrating exciting new design ideas and possibilities.

PhaseOne one attendees of the June seminar were Michael Tobin, PhaseOne's creative director, Josie Fertig, a graphic designer, and Deena Eberhart, a project coordinator.

PhaseOne is a full-service marketing and design agency located in Sunbury, PA that is committed to providing our clients with the latest industry innovations. For more information on PhaseOne, visit them online at www.phase-one.com or call (570) 286-1111.




AdOne works with international wrestling star
SUNBURY – AdOne Advertising Specialties of Sunbury is working with wrestling star Cary Kolat of Baltimore to provide personalized apparel for Kolat’s youth wrestling camps.

Kolat and his clinicians travel around the country educating young wrestlers on the finer points of wrestling. AdOne is supplying the camps with personalized apparel including workout shorts, t-shirts, caps, and sweats for the wrestlers.

Cary Kolat is a national champion wrestler from Lock Haven with a well-known career in U.S. and international wrestling competitions.

AdOne is an advertising specialties company that offers clients access to tens of thousands of promotional items through an extensive dealer network. Their in-house custom embroidery capabilities enable AdOne to personalize softgoods with fast turn times and high quality results.

For more information about AdOne and their corporate fulfillment programs, visit them online at www.addone.com or call 988-0222 to speak to a representative.